2. With your words define re-branding.
3. Find at least 5 definitions for sustainability (regarding graphic design issues)
4. Find and post at least 6 cases of study where clients embraced sustainability (products, promotional material, philosophy, etc). Below is an example:
When you toss your empty bottles into the recycling bin you feel like you are doing your part, right? Unfortunately, plastic caps can’t be processed along with the rest of the bottle. So, often times, recycling plants just slice off the caps and throw them in the trash. To cut down on the amount of plastic bottle caps that wind up in landfills, oceans and the stomachs of animals, Aveda is collecting the culprits to do a little recycling of their own. The beauty company will use the plastic to make new caps for its Clove Shampoo bottles, which will hit shelves in time for Aveda’s 30th anniversary in September. Stop by an Aveda store (click here for locations) from now through May 10th and drop off your caps. If you hand over 25 or more, you’ll score a free sample from Aveda. Stuck in the middle of nowhere? Mail your caps to Aveda Re-Cap Program, ACA Waste Services, 40 EADS St., Babylon, NY 11704.Also remember to post in your blogs photos of your client's business and bring sketches and ideas for their logos.
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